Sellozo Pricing 2026: The $250 Flat Fee, Explained

Sellozo pricing is one flat plan: $250 per month for your first Amazon marketplace, plus $50 per month for each additional marketplace.

Every feature is included at every marketplace count. There is no Basic, Pro, or Enterprise tier, no percentage of ad spend, and no contract. A 30-day free trial starts at signup with no credit card on the first screen.

One more lever before you pay: coupon code CfxBEGW8 takes 15% off when you upgrade to a paid plan. The redeem steps are further down this page.

Key Takeaways

• One plan: $250/month covers one marketplace with full feature access.
• Extra marketplaces: $50/month each. The 20-marketplace maximum lands at $1,200/month.
• Trial: 30 days, no coupon and no card at signup.
• Discount: code CfxBEGW8 cuts 15% off at upgrade through the refer-a-friend program.
• Billing: month to month. Cancel anytime with no penalty.

What Sellozo Costs at Every Marketplace Count

Sellozo charges $250 per month for the first Amazon marketplace and $50 per month for each one after it. The slider on the official pricing page caps at 20 marketplaces, which totals $1,200 per month. The same flat-fee logic applies at every step between those two ends.

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The live Sellozo pricing calculator in August 2026: 3 marketplaces total $350 per month ($250 base plus 2 × $50).

What’s Included in the $250

The Sellozo Platform plan ships all ten advertised features at every marketplace count, so nothing sits behind a higher tier. The official pricing page lists AI bid optimization, Campaign Studio, multi-campaign optimization, dynamic reporting, budget balancing, keyword harvesting, negative keyword management, real-time analytics, unlimited users, and email support.

• AI Bid Optimization: target-ACoS bidding that retrains on fresh Amazon Ads data daily.
• Campaign Studio: the drag-and-drop campaign builder with keyword-transfer rules.
• Budget Balancing and dayparting: automatic budget shifts plus hourly bid scheduling.
• Dynamic reporting: real-time P&L, fee breakdowns, and ProductVu product insights.
• Unlimited users: no per-seat pricing at any marketplace count.

Everything above is live during the 30-day Sellozo free trial, so you can pressure-test the automation before the first invoice.

Sellozo’s Flat Fee vs a Percentage of Ad Spend

Sellozo’s own pricing page compares the $250 flat rate against agencies charging 2% to 5% of ad spend. On a $50,000 monthly budget, an agency invoice runs $1,000 to $2,500. Sellozo stays at $250. The break-even against a 3% fee sits near $8,300 in monthly spend.

Run your own number: divide $250 by your monthly ad spend. Below roughly $5,000 in spend, the flat fee turns into a heavy effective percentage, and a bundled tool makes more sense. My full Sellozo review runs that math against Helium 10 Adtomic and Perpetua.

Self-Serve, Agency, and Managed Options

The $250 plan is the self-serve product: you drive the automation yourself. Agencies get volume discounts off the per-marketplace rate on a dedicated track. Sellozo also runs Strategic Management, a free matchmaking service that pairs brands with vetted partner agencies, plus quote-only Managed Services with a dedicated account manager.

• Self-Serve ($250/month): full platform access, you run it.
• Agency tier: multi-client dashboard and volume discounts, priced per portfolio.
• Managed Services: dedicated account manager, quote-only pricing.
• Strategic Management: free agency matchmaking with responses inside 24 to 48 hours.

How to Get 15% Off Sellozo

The working Sellozo discount in 2026 is refer-a-friend code CfxBEGW8, worth 15% off. The 30-day trial never asks for a code. Apply the code at the billing step when you upgrade to the paid plan, then confirm the discounted total before you pay.

1. Copy code CfxBEGW8.
2. Start the free trial through the signup page (no code needed yet).
3. When you upgrade, paste the code into the coupon field on the billing screen.
4. If your account shows no coupon field, send the code to Sellozo support before your first invoice.
5. Check that the total reflects 15% off before you confirm payment.

Deal terms and the history of dead Sellozo coupons live on our Sellozo promo code page.

Which Setup Should You Start With?

Match the marketplace count to marketplaces where you actively run ads, not every region you are enrolled in. Each marketplace costs $50 to add later, so starting small loses nothing. The bigger fit question is spend: below $5,000 per month, Sellozo’s $250 floor usually eats the margin it should protect.

• US-only seller: 1 marketplace at $250/month. Add regions when ad spend follows.
• US + Canada + Europe brand: 5 marketplaces at $450/month is the common shape.
• Full international catalog: all 20 marketplaces cap at $1,200/month.
• Under $5,000/month in ad spend: skip Sellozo. PPC automation inside the Helium 10 software suite starts at $99 per month with annual billing and bundles keyword research.

How to Sign Up (What the Flow Looks Like)

Sellozo signup runs through Login with Amazon, not a card form. You pick Seller or Agency, authorize the Seller Central connection, and the 30-day trial starts immediately. Billing details only enter the picture when you convert to the $250 plan after the trial ends.

1. Open the Sellozo signup page through the trial link.
2. Choose Seller or Agency as the account type.
3. Click Login to Amazon and Get Started, then sign in to Seller Central.
4. Authorize the connection so Sellozo can read your campaign data.
5. Land in the dashboard: the 30-day clock is already running.

Sellozo Alternatives Worth Pricing First

Sellozo’s flat fee wins for mid-market spend, but two profiles should price alternatives first. DSP-heavy brands need deeper Amazon DSP and AMC coverage than Sellozo ships. Sellers under $5,000 in monthly ad spend need bundled research tools more than standalone PPC automation.

If you buy Amazon DSP media or need AMC queries, the BidX Amazon Ads platform ships both natively. It runs €495 per month plus a percentage of spend, so it only fits six- and seven-figure ad budgets.

If you want a hands-off, AI-first manager and budget is loose, Quartile prices by quote and negotiates hardest at enterprise scale.

Is Sellozo Pricing Worth It?

Sellozo pricing is worth it once your ad spend clears about $8,300 per month: from there, the flat $250 beats every percentage model. Under $5,000, pick a bundled suite instead. In between, let the 30-day trial and the 15% code decide it on your own numbers.