AmzChart is the sharpest free Amazon BSR and niche research tool I have tested. It fits new and side-hustle Amazon sellers doing product research on a zero-dollar budget. The BSR Chart, Product Research engine, and Chrome price-history extension answer one question. Is this niche moving, right now?
I put AmzChart through real product research. The free tier is genuinely useful on its own, which is rare in the Amazon tool space. The trade-off is hidden paid-tier pricing and zero PPC or inventory tools inside the same login.
Quick verdict: Buy AmzChart if you want a free BSR chart, category analysis, and niche research across 9 Amazon marketplaces. Skip it if you need PPC automation or a supplier database in the same tool. For a full-stack paid alternative, the Helium 10 software suite ships research, PPC, and listing modules inside one subscription.
The Bouncer: Who Should NOT Buy AmzChart
AmzChart is research-first, price-hidden, and light on PPC and inventory tools. The free plan caps at 5 product searches and 5 refreshes per day on the US marketplace. Before you create an account, check the five disqualifiers below. If even one applies, pick a different tool.
- Your workflow is PPC-first. AmzChart ships zero bid automation or Sponsored Ads reporting. For PPC as the core feature, the Helium 10 software suite covers Adtomic bid rules inside the same subscription.
- You need listing quality scoring. AmzChart does not ship a listing quality index, image analysis, or A/B test tools. For listing work, the Jungle Scout platform is the simpler fit.
- You want transparent pricing before signup. AmzChart paid tiers live behind login. Every public "free" claim stops at 5 US searches per day. If that feels opaque, walk away.
- You rely on inventory or supplier tools. AmzChart has no supplier database, inventory forecasting, or FBA reimbursement module. It is a research tool, not a full-stack seller suite.
- You demand a long refund window. The AmzChart refund policy grants only 24 hours on the first payment. Renewals and upgrades are non-refundable. Dissatisfaction claims are excluded.
AmzChart at a Glance
AmzChart is a free Amazon BSR (Best Sellers Rank) and niche research platform first launched around 2020. The company positions itself as the free alternative to Helium 10 and Jungle Scout. The homepage claims a database above 100 million products with 9 million daily updates. Nine Amazon marketplaces are supported in the core dashboard.
- Founded: Earliest public footer trace is 2020. Parent group is Zingfront (sister apps: Waplus, LinkedRadar, Esale).
- Users: Homepage claims 2,000 plus active merchants per month. Marketing pages cite "top 1,000,000 Amazon sellers" worldwide.
- Database: 100 million plus products per the homepage (the older FAQ still says 50 million), with more than 9 million daily updates.
- Marketplaces: 9 core Amazon marketplaces (US, UK, Germany, France, Spain, Japan, India, Mexico, UAE). Chrome extension adds Canada and Italy.
- Free plan: 5 product searches plus 5 daily refreshes on the US marketplace. No sunset.
- Paid tiers: Exist, but pricing is hidden behind login. The company publishes no public price sheet.
- Trustpilot: 4.8 of 5 from 592 public reviews (August 2026 snapshot).
What Is AmzChart?
AmzChart is an Amazon BSR chart and product research platform built around the Best Sellers Rank dataset. The product operates out of the Zingfront software group. Sister products include Waplus WhatsApp CRM and LinkedRadar LinkedIn automation. AmzChart is positioned as a free alternative to paid suites like Helium 10.
The platform launched around 2020 and has marketed itself as free since day one. The core free plan grants 5 daily product searches on the US marketplace. Paid tiers exist but the company does not publish their prices anywhere on the public website. You have to create an account before you see the price sheet.
Company Snapshot
The AmzChart corporate profile is thin by design. The site does not publish a public about page, founding year, or leadership team. Footer copyright reads 2020-2021. The blog last updated in February 2024. We verified every company-level fact below against the homepage, footer, and affiliate program page.
Founded | 2020 (earliest public footer trace) |
|---|---|
Headquarters | Not disclosed on site |
Parent group | Zingfront (shared infra with Waplus, LinkedRadar, Esale) |
Team size | Not disclosed |
Claimed users | 2,000 plus active merchants per month (homepage) |
Marketplaces | US, UK, Germany, France, Spain, Japan, India, Mexico, UAE |
Chrome extension locales | 10 (core 9 plus Canada and Italy) |
Database size | 100 million products claimed, 9 million daily updates |
Trustpilot rating | 4.8 of 5 from 592 reviews (August 2026) |
Pricing model | Free plan plus login-gated paid tiers |
Payment methods | Alipay, Visa, Mastercard, Amex, China UnionPay |
Refund window | 24 hours on first payment only |
Who Should Use AmzChart?
AmzChart fits Amazon sellers who want free BSR research and a product database without paying for a full suite. The sweet spot is sellers under $10,000 per month in revenue. It also works as a secondary research layer for brands already paying for Helium 10 or Jungle Scout. Enterprise brands will outgrow the free plan fast.
- New sellers under $10,000 per month who want free BSR charts, niche validation, and 9-marketplace scouting.
- Side-hustle Amazon sellers testing one or two products before committing to a paid research suite like Jungle Scout.
- Helium 10 or Jungle Scout users who need a free second opinion on BSR trajectory for a specific ASIN.
- Budget researchers scouting 9 marketplaces (including UAE and Japan) without paying per-country license fees.
- Chrome extension users who want free historical price tracking overlaid on every Amazon product page, no account required.
AmzChart Features: What Is Actually Under the Hood
AmzChart ships seven core tools: BSR Chart, Product Research, Keyword Scout, Reverse ASIN, Category Analysis, Product Tracking, and Store Analysis. A free FBA calculator and a Chrome price-history extension round out the kit. Every tool pulls from the same 100 million product database. The free plan caps usage at 5 US searches per day.
BSR Chart and Sales Rank Tool
The BSR Chart is AmzChart’s flagship feature and the reason most sellers land on the site. Drop an ASIN or category into the dashboard. The tool returns a historical sales rank chart covering price, review count, and rating on the same graph. Data refreshes daily across 9 marketplaces and pulls from the Amazon Selling Partner API (SP-API) catalog.
Operator scenario: Say you pull the BSR Chart for a $19 silicone ice tray ASIN. The chart shows BSR at 28,000 in February, then a spike to 3,400 by April, with a $2 price jump the same week. That trajectory is the green light to time an identical launch for May and meet the demand curve.
Product Research and 400 Plus Filters
Product Research is AmzChart’s niche-validation engine. The database claims 100 million products across 9 marketplaces. The company markets 400 sets of filters that can be combined. Filters include BSR band, review count, rating, price range, parent-level revenue, and category depth up to 10 levels deep.
Operator scenario: Say you filter the US marketplace to BSR under 20,000, review count under 200, and price above $15. A net that tight returns a working shortlist in seconds. Cross-check 10 of the matches against a second database like Helium 10 Black Box before trusting any single tool; the two will not agree on every ASIN.
Category Analysis and Niche Hunter
Category Analysis is the tool for finding low-competition niches inside Amazon’s 10-level category tree. AmzChart pulls the top 100 ASINs per category. It scores each category on revenue concentration, review velocity, and brand crowding. Output includes the top 100 best sellers and the top 100 new releases per leaf category.
Operator scenario: Say you are planning a pet supplies launch. Open Category Analysis on Pet Supplies, then Cats, then Toys, and hunt for sub-categories where the top 10 brands hold under 40% market share. Pull the top 100 ASINs, export the CSV, and you leave with a niche shortlist in minutes.
Keyword Scout and Reverse ASIN
Keyword Scout pulls organic and paid Amazon keywords for a seed term. Reverse ASIN pulls the same data starting from a competitor’s ASIN. Both tools index against Amazon search data on 9 marketplaces. Daily refresh. The free plan limits Reverse ASIN to 5 competitor lookups per day on the US marketplace.
Operator scenario: Say you reverse-ASIN the top-selling stainless steel water bottle. A listing at that volume can rank for well over 1,000 keywords. Filter to search volume above 1,000 and CPC under $1.50 and you are down to a compact buyer-intent list, ready to seed a Sponsored Products campaign at a sane ACoS (Advertising Cost of Sale).
Product Tracking and Hijacker Alert
Product Tracking monitors BSR, price, review count, rating, and seller changes on any ASIN daily. Hijacker Alert fires when a new seller takes the Buy Box or undercuts your price. Tracking limits scale with plan tier. The Chrome extension feeds tracked ASINs straight into the dashboard.
Operator scenario: Say you add 15 ASINs to Product Tracking during a fourth-quarter launch and a hijacker clones your bullet copy at $2.50 below your price. Hijacker Alert flags the new seller the same day. Filing an Amazon IP complaint within hours instead of days is often the difference between keeping and losing the Buy Box in Q4.
Chrome Price History Extension
The AmzChart Chrome extension is a free Amazon price history overlay. It installs in one click and needs no account. The extension plots historical price and lowest-price-ever on every Amazon product page. It supports 10 Amazon locales, including Canada and Italy which the core dashboard does not cover.
Operator scenario: Say a supplier pitches a 30% margin on a $49 air fryer. The overlay shows the lowest historical price at $31 in November against $42 today. That one data point resets the negotiation before you commit to a 500-unit order.
FBA Calculator and Store Analysis
FBA Calculator estimates Amazon FBA fees and net profit for any ASIN. Inputs include cost of goods, shipping, and target price. Store Analysis pulls monthly revenue and top ASINs for any Amazon storefront. Both tools work on the free plan. The FBA calculator itself has no daily search cap.
Operator scenario: Say you run the FBA Calculator on a $22 kitchen gadget with a $4 cost of goods. Roughly $6.14 in Amazon fees and $2.80 in estimated inbound shipping leaves about $9 per unit, a 41% margin. If Store Analysis then shows the leading competitor clearing $184,000 a month, a 1,000-unit test order stops feeling reckless.
AmzChart Pricing Explained (2026)
AmzChart pricing is unusual. The free plan is permanent and caps at 5 product searches plus 5 refreshes per day on the US marketplace. Paid tiers exist but the company does not publish prices on any public page. You only see the price sheet after you create a free account and log in to the dashboard. The tier-by-tier AmzChart pricing breakdown documents every tier, the annual discount, and what changed when the public pricing page disappeared.
Hidden pricing is a friction signal buyers should weigh. It is legitimate when the product is genuinely free at entry. It is a trust problem when the gap between free and paid is unclear. The last price sheet the dashboard displayed ran $9 a month for Basic and $49 a month for Pro, roughly half the entry cost of Helium 10 or Jungle Scout.
- Free plan: 5 product searches and 5 refreshes per day on the US marketplace only. No credit card required.
- Paid tiers: Exist, but the company does not publish pricing on the public site. Pricing is visible only inside the dashboard.
- Pro trial: $1 for 7 days, offered inside the dashboard. The AmzChart free trial guide maps every path, including cancellation.
- Payment methods: Alipay, Visa, Mastercard, American Express, and China UnionPay.
- Refund policy: 24-hour window on the first payment only. No refunds for non-use or dissatisfaction. Renewals and upgrades are non-refundable.
- Cancellation: Cancel anytime from Profile then Plan. No refund for the remaining paid period.
- Support response: Up to 48 hours per the official refund policy page.
- Free forever: The base tier never sunsets. Helium 10 offers only a limited free account, and its paid plans start at $99 a month with annual billing.
AmzChart Pros and Cons
AmzChart wins on price and BSR research depth. It loses on pricing transparency and feature breadth. Every pro below is verifiable inside the free dashboard. Every con is a documented trade-off of the free-first model. The tool rewards budget sellers and penalizes anyone who needs PPC or inventory in the same login.
- BSR Chart covers 100 million products with 9 million daily updates.
- Product Research supports 400 plus filter combinations across 9 marketplaces.
- Hijacker Alert flags Buy Box takeovers inside 24 hours.
- Chrome extension is free and covers 10 Amazon locales, no account needed.
- Trustpilot rating sits at 4.8 of 5 from 592 public reviews (August 2026).
- Paid tier pricing is hidden behind login: the free plan funnels every new user into signup first.
- Refund window is 24 hours on first payment only: renewals and upgrades are non-refundable by policy.
- No PPC, listing, or inventory modules: AmzChart is research-first by design, not a Helium 10 replacement.
- Blog last updated February 2024: content marketing is not part of the current growth plan.
- Homepage typo ("potiential") and 2020-2021 footer copyright: signals a light site-maintenance cadence.
Decision Matrix: AmzChart vs. Helium 10 vs. Jungle Scout
The three-way decision most budget-conscious Amazon sellers face lands between AmzChart, Helium 10, and Jungle Scout. Helium 10 dropped its $39 Starter plan, so its cheapest way in is now Platinum at $99 a month with annual billing ($129 month to month). Each tool wins a different buyer profile. Three variables decide it. First is willingness to pay. Second is need for PPC or inventory tools. Third is monthly revenue tier.
- Choose AmzChart if: You want a free BSR and niche research tool. You do not need PPC or inventory. Revenue sits under $10,000 per month.
- Choose Helium 10 if: You run six-figure monthly revenue. You need research, PPC, and listing tools inside one paid login.
- Choose Jungle Scout if: You are a first-time seller. You want the simplest niche validator and a supplier database in one tool.
AmzChart vs. The Competition
AmzChart sits in the free-tier lane. Paid competitors bundle research with PPC, inventory, and listing tools. For a full-stack paid platform, the Helium 10 software suite remains the default for six-figure sellers. For beginner-friendly niche hunting with a supplier database built in, the Jungle Scout platform is a better first tool. AmzChart beats both on free-plan depth and loses on feature breadth.
Tool | Starting price | Strength | Weakness | Best for |
|---|---|---|---|---|
AmzChart | Free | BSR chart, 100M database, 9 marketplaces | Paid pricing hidden, no PPC | Budget sellers under $10K per month |
Helium 10 | $99 / mo (Platinum, billed yearly) | All-in-one research, PPC, listing | Expensive at scale ($279 Diamond) | Sellers over $10K per month |
Jungle Scout | $49 / mo | Supplier database, Opportunity Finder | Weaker keyword tracking | First-time Amazon sellers |
Viral Launch | $79 / mo | Kinetic PPC automation | No free tier | Mid-sized brands on paid campaigns |
What Real Users Say About AmzChart
AmzChart has a strong public review footprint on Trustpilot and a thinner one on G2 and Capterra. Trustpilot sits at 4.8 of 5 from 592 reviews as of August 2026. G2 lists AmzChart but the profile is not actively managed. Capterra shows zero reviews. Chrome Web Store install counts are not public for the extension.
Source | Rating | Notes |
|---|---|---|
Trustpilot | 4.8 / 5 (592 reviews) | Most recent review July 2026 |
G2 | Listed, no active rating | Profile not actively managed |
Capterra | 0 reviews | Listed in Data Analysis category |
Chrome Web Store | Not retrievable | Public rating blocked during our check |
What Customers Praise
- Free forever plan. Charles Pritchett on Trustpilot: "Great help for Amazon competitive product research."
- Time saved on research. MAHMUDUR RAHMAN on Trustpilot: "The product tracker, keyword research, and competitor analysis tools are invaluable."
- Straightforward BSR charts. Multiple Trustpilot reviewers cite the BSR tool as the top reason to keep using the platform.
What Customers Complain About
- Sign-up friction. Shan on Trustpilot reported the site asked for a review before any feature was used. Payment form also jammed.
- Pricing opacity. Multiple third-party review sites flag the hidden paid-tier pricing as a trust concern.
- Stale content marketing. The official AmzChart blog last published a new post in February 2024.
Support, Onboarding, and Free Tools
AmzChart support runs primarily through email at [email protected]. The company commits to a 48-hour response window per the refund policy page. Onboarding is self-serve. There is no dedicated customer success manager on any published tier. Free tools include the FBA calculator, Chrome extension, and public category best-seller reports.
- Support email: [email protected]. No live chat or phone support is published on the public site.
- Response window: Up to 48 hours per the official refund policy page.
- Free Chrome extension: Installs in one click, no account required, covers 10 Amazon locales.
- Free FBA Calculator: Works without a login for any Amazon ASIN.
- Affiliate program: 20% lifetime recurring commission, 60-day cookie, $50 PayPal payout minimum.
The Verdict: Is AmzChart Worth It in 2026?
Yes. AmzChart is worth the free sign-up for Amazon sellers under $10,000 per month in revenue. The free plan is genuinely useful on its own. BSR Chart depth, the 100 million product database, and the Chrome price-history extension carry real weight for budget researchers.
The trade-offs are real. You accept a 48-hour support window. You accept a 24-hour refund limit. You accept that the paid tier pricing lives behind login. If any of those is a deal-breaker, pick a paid competitor with transparent pricing instead.
Pick AmzChart If
- You are a new seller under $10,000 per month and want free BSR plus niche research.
- You already pay for Helium 10 or Jungle Scout and want a free second opinion on BSR.
- You scout across multiple Amazon marketplaces including UAE and Japan.
- You want a zero-cost Chrome price-history extension on every Amazon product page.
Skip AmzChart If
- You need PPC bid automation or Sponsored Ads reporting. AmzChart has neither.
- You need inventory forecasting or a supplier database. Jungle Scout wins there.
- You refuse to create an account before seeing paid-tier pricing.
- You need listing quality scoring or image A/B testing. Not available on any tier.
Frequently Asked Questions
Is AmzChart really free?
Yes. The base plan is free permanently and needs no credit card. It caps at 5 product searches plus 5 refreshes per day on the US marketplace. Paid tiers lift the caps and unlock all 9 marketplaces.
How much do AmzChart paid plans cost?
AmzChart publishes no public prices; the sheet appears only inside the dashboard. The last documented sheet ran $9 a month for Basic and $49 a month for Pro, with annual billing cutting Pro to $29 a month.
Does AmzChart offer a free trial of Pro?
Yes. The dashboard has offered a $1, 7-day Pro trial. A 14-day path in exchange for a public review and a refer-a-friend path have also appeared. All three live behind the free login.
Which Amazon marketplaces does AmzChart support?
Nine: US, UK, Germany, France, Spain, Japan, India, Mexico, and the UAE. The free plan only searches the US marketplace. The Chrome price-history extension adds Canada and Italy on top.
Is AmzChart legit?
Yes. Trustpilot rates it 4.8 of 5 across 592 reviews. The company operates inside the Zingfront software group. AmzChart has offered Pro trials in exchange for reviews, so read the score with that in mind.
Is AmzChart still maintained?
The tool works, but its public signals are stale. The blog stopped in February 2024 and the footer still reads 2020-2021. Trustpilot reviews kept arriving through July 2026.
Does AmzChart have a Chrome extension?
Yes, a free Amazon price-history tracker. It overlays historical price charts on Amazon product pages, needs no account, and covers 10 Amazon locales.
What is the difference between AmzChart and Helium 10?
AmzChart is free research only; Helium 10 is a paid all-in-one suite. Helium 10 adds PPC automation, listing tools, and inventory features from $99 a month with annual billing.