Amazon ACoS Calculator + Save & Export (2026)
Calculate Amazon ACoS, ROAS, TACoS, and break-even margin from one ad snapshot.
Live calculators
Sanity-check ACoS, ROAS, and max-bid math before you change a paid campaign — on any marketplace or ad platform.
Calculate Amazon ACoS, ROAS, TACoS, and break-even margin from one ad snapshot.
Estimate the max CPC bid that fits your product price, conversion rate, and target ACoS.
Turn ad spend and total sales into TACoS, ACoS, organic share, and the slice of gross profit your ads consume.
Convert ad spend and ad revenue into ROAS, ACoS, and break-even ROAS.
Plan reorders and stock buffers so a slow shipment never turns into lost sales or storage fees.
Find the order size that minimizes ordering plus holding cost, with orders per year, the cost curve, and savings vs your current PO.
Price what holding inventory really costs per year: capital, storage, and risk, with your carrying rate and per-unit cost.
Turn COGS and average inventory into turns per year, days of inventory outstanding, and months of stock on hand.
Estimate reorder points, lead-time demand, safety stock, and days on hand.
Size a stock buffer from demand swings, lead time risk, and your service level. Includes reorder point and capital tied up.
Measure what share of stock sold, your daily pace, and when the rest runs out, before slow stock turns into storage fees.
Find the price that protects margin after marketplace fees, shipping, COGS, and refunds.
Stack the 2026 referral, fulfillment, fuel surcharge, and storage fees against your price. Profit, margin, ROI, break-even.
Compare Hobby and Pro fees, see your take-home pay, and find the exact revenue point where upgrading saves money.
Model the long-term picture: customer value, payback windows, and the lift behind every channel decision.
A free, single-file HTML product landing page with no builder, dependencies, or signup.
What's next
Channel-agnostic by design. Margin and growth tools land first; ad and inventory expansions follow.
Plug in margin, fees, and target profit to find the ROAS where ads stop costing you money.
Same ROAS math, tuned for Meta and Google Shopping fee and CPC patterns.
Probability of running out before your next inbound shipment lands.
Estimated take-rate across Amazon, Shopify, Etsy, eBay, and Walmart on one screen.
Set a price, see your margin after COGS, fees, and shipping — no spreadsheet required.
Minimum price you can charge before a sale becomes unprofitable on each channel.
Same SKU, different marketplace — see which one keeps the most money in your pocket.
Lifetime value across a cohort so you know how much you can pay to acquire one.
Months until a new customer covers their own acquisition cost.
How to use these numbers
Calculators answer the easy half. These short notes cover the part that gets people wrong.
Ignore the benchmark posts. The only good ACoS is one below the gap between your selling price and total cost per unit. Run the ACoS or ROAS calculator with your real margin first, then compare.
Use the reorder-point tool when lead time plus a safety buffer is shorter than your remaining cover. If it isn't, you're already late — discount to slow sales until the next shipment lands.
Gross margin ignores variable selling costs like ads, fees, and refunds. Contribution margin includes them — it's the one to use when you're deciding whether to add a channel or run a promo.
Referral fees, FBA fees, Shopify transaction fees, and Etsy listing fees come out before you pay for ads. Subtract them first, then judge a campaign on what is actually left to spend.
FAQ
Yes. The math behind ACoS, ROAS, max CPC, and reorder point is identical across marketplaces — only the labels change. A few examples still reference Amazon because the original launch audience was FBA sellers; you can substitute your own platform names without affecting the result.
No. Inputs live in your browser only — nothing is sent to RevenueGeeks or a third party. Save a scenario in local storage if you want to come back to it, or export to CSV when you need a record.
Each calculator has a CSV export so you can drop a scenario into a spreadsheet, a P&L review, or a shared doc for your team.
If you're about to change a bid or campaign, run ACoS or ROAS first. If you're about to place an order with a supplier, run the reorder-point tool. Layer in margin tools once those decisions are made.
The roadmap above shows what's in build. Margin and growth tools are the next priority. If you want a specific calculator sooner, email the RevenueGeeks team — real requests get bumped up the queue.