ZonGuru connects to 10 live Amazon marketplaces: 3 in North America, 5 in Europe, plus India and Australia. It fits sellers whose main catalog sits on amazon.com, amazon.co.uk, amazon.de, amazon.ca or amazon.com.au, where the estimates have the most data behind them. Skip it if you sell on Amazon Japan, the Netherlands, Sweden, Poland, Brazil or Turkey, because no plan tier reads those accounts.
- Live now: 10 marketplaces, 5 of them European.
- Beta waitlist: amazon.sg and amazon.ae, no launch date.
- Connecting: 6 steps, approved on Amazon's own screen.
- The catch: the estimate-based tools read best on amazon.com.
Plan choice follows your active SKU count, not the country you sell in, and the ZonGuru discount page has the 20% partner rate that applies to every tier.
Every Amazon Marketplace ZonGuru Supports
ZonGuru reads 10 Amazon marketplaces, and the list leans European: 5 of the 10 sit in the UK and the EU. North America contributes 3. India and Australia bring 1 each. Two more, Singapore and the UAE, carry a waitlist form instead of a connect button.
Region | Marketplace | Domain | Status |
|---|---|---|---|
North America | United States | amazon.com | Live |
North America | Canada | amazon.ca | Live |
North America | Mexico | amazon.com.mx | Live |
Europe | United Kingdom | amazon.co.uk | Live |
Europe | Germany | amazon.de | Live |
Europe | Italy | amazon.it | Live |
Europe | France | amazon.fr | Live |
Europe | Spain | amazon.es | Live |
Asia | India | amazon.in | Live |
Oceania | Australia | amazon.com.au | Live |
Asia | Singapore | amazon.sg | Beta waitlist |
Middle East | UAE | amazon.ae | Beta waitlist |
Four of them have their own setup guide. Amazon.ca is the cheapest second marketplace for a US seller because listings and language carry over, and connecting Amazon.ca handles the account side. The UK is the usual door into Europe, and selling on Amazon.co.uk covers what ZonGuru shows there. Read Amazon Australia setup before you commit, because that catalog only opened in 2017. Amazon India setup is the outlier: Amazon wants a local business registration first.
The Two Marketplaces Still in Beta
Singapore (amazon.sg) and the UAE (amazon.ae) sit on ZonGuru's marketplace list as beta, with a waitlist form instead of a connect option. That is 2 of the 12 marketplaces ZonGuru names publicly. Neither has a published launch date, so plan around them rather than for them.
Joining the waitlist costs nothing. Buying a subscription because you expect amazon.sg to open is a bet I would not make. If Singapore or the UAE is your main marketplace, ZonGuru is not your tool yet.
How to Connect Your Amazon Seller Account
Connecting takes 6 steps and runs through Amazon's own authorization screen, so ZonGuru never sees your Seller Central password. You create the ZonGuru account first, then open Connect from the profile menu and authorize marketplaces from a list grouped by region.
1. Choose Researcher or Seller at signup. Researcher carries 6 research and listing tools. Seller carries all 13, including the ones that read your live orders.
2. Create the account. Sign in with Amazon or Google, or fill the form in by hand. Card and cancellation rules are covered in what the 7-day ZonGuru window includes.
3. Open Connect from the profile menu. Click your username in the top right corner, then Connect. This screen feeds Product Pulse, Keyword Tracker and the Business Dashboard.
4. Click the gear icon next to the marketplace you want. ZonGuru groups the list the way Amazon groups seller accounts: North America, Europe plus India, and Australia.
5. Confirm the handoff. ZonGuru prompts you before sending you to Amazon's authorization page, where you approve the access.
6. Check the confirmation. The marketplace shows as linked on the same screen. If it does not, the authorization never completed and you repeat step 4.
Running Multiple Marketplaces From One Account
One ZonGuru login holds more than one marketplace, but you authorize each one separately. Most of the friction sits on Amazon's side: amazon.com, amazon.ca and amazon.com.mx share a single North American seller login, while the 5 European sites share a different one. ZonGuru's connect screen mirrors that grouping.
Adding Canada to a US account is one more authorization against a login you already have. Adding the UK means a second Amazon seller account and a second set of everything downstream: VAT, shipping, and buyer messages in another language.
Connect the marketplace you sell on before you spend a week in the research tools. The 7 Seller-plan monitoring tools (Business Dashboard, My Products, My Orders, Keyword Tracker, Product Pulse, Email Automator, Review Automator) do nothing until an account is linked.
Where ZonGuru's Data Gets Thinner Outside the US
Marketplace support is binary. Data quality is not. 7 of ZonGuru's 13 tools read your own Seller Central feed, so they behave identically in all 10 marketplaces. The other 6 sit on the research side, where estimates get noisier wherever the catalog is smaller.
Tool | What it reads | Outside amazon.com |
|---|---|---|
Niche Finder | Catalog-wide sales estimates | Widest error bars in young catalogs |
Sales Spy | Competitor storefront estimates | Fewer sellers to model against |
Chrome Extension | Live search results plus estimates | Runs everywhere, numbers get noisier |
Keywords on Fire | Marketplace search volume | Weakest where search volume is low |
Keyword Tracker | Daily rank for keywords you supply | Consistent, you supply the input |
Business Dashboard | Your own Seller Central numbers | Identical in every marketplace |
Sales estimates are models fitted to observed rank behavior, so fewer products means wider error bars. Amazon Australia opened in 2017. Amazon Mexico runs in Spanish against a fraction of the amazon.com catalog. Amazon India pairs a huge population with thin Amazon search volume.
ZonGuru's 2026 push runs the other way. Helix listing transformation and the free AI-Readiness Score (about 2 minutes, also branded the COSMO Readiness Report) grade your own listing against how Amazon's AI reads it, so neither depends on marketplace-wide estimates. ZonGuru also pitches a 75/125 title split against the 75-character limit Amazon enforces from July 27. That is listing work, and you repeat it in every language you sell in.
None of this makes ZonGuru useless outside the US. It changes how you read the output. Treat the estimates as a ranking signal between products in the same marketplace, not a unit forecast. And run keyword work inside the marketplace you sell on, because German buyers do not type the German translation of your English keyword.
Which Marketplace to Add Next
Expansion order is not the same as marketplace size. Canada is the cheapest second marketplace because your listings carry over. The UK has the highest ceiling of the 5 European sites. Australia has the thinnest competition. India is the hardest of the 10 and rarely the right second move.
- Add Canada if you already sell on amazon.com. Same language, same listings, one extra authorization.
- Add the UK if your product is not US-specific. It opens the other 4 European marketplaces.
- Add Australia for a soft landing. That catalog opened in 2017 and still has room.
- Add Mexico only if you can operate in Spanish. Listings, reviews and buyer messages all arrive in Spanish.
- Skip India unless you have a local entity. Amazon's registration rules come before any software decision.
Marketplace coverage is one axis, and it is not the axis ZonGuru wins on. The full ZonGuru review covers where the 13 tools hold up and where they hit a ceiling against the bigger suites.
Frequently Asked Questions
How many Amazon marketplaces does ZonGuru support?
ZonGuru supports 10 live Amazon marketplaces. Three sit in North America, five in Europe, plus India and Australia. Singapore and the UAE are beta.
Does ZonGuru support Amazon Japan?
No. Amazon Japan is not on ZonGuru's marketplace list. Neither are the Netherlands, Sweden, Poland, Belgium, Brazil or Turkey. No plan tier adds them.
Can I connect more than one Amazon marketplace to one ZonGuru account?
Yes, but you authorize each one separately. The Connect screen groups marketplaces by region, and each takes its own trip through Amazon's authorization page.
Does connecting my account give ZonGuru my Seller Central password?
No. The authorization happens on Amazon's own screen. You approve the access there and Amazon hands the permission back to ZonGuru.
Is ZonGuru's data as accurate outside the US?
No, and that is true of every estimate-based seller tool. The 7 tools reading your Seller Central feed behave identically everywhere. Estimates get noisier in smaller catalogs.
How do I connect Amazon to ZonGuru?
Sign up, open Connect from the profile menu, then click the gear icon. Amazon's own page handles the approval, and the marketplace then shows as linked.
Which plan do I need to manage several marketplaces?
Seller, because the monitoring tools only exist there. Researcher carries 6 research and listing tools. Seller carries all 13, including My Orders and Keyword Tracker.
When will Singapore and the UAE go live?
No launch date has been published. Both sit behind a waitlist on ZonGuru's marketplace page. Treat them as unavailable until a connect option appears.

