Helium 10 offers a Free plan with no credit card required. It lets you sample the software rather than unlock the full paid toolkit for a 7- or 30-day trial. Black Box includes 5 lifetime uses, and Xray includes 10 lifetime uses.
Keep the Free plan while you explore. Upgrade when you need more product searches or paid keyword tools. For the full platform verdict, see our Helium 10 review.
Helium 10 Free Plan at a Glance
- No card is needed to create a Free account.
- Black Box and Xray allowances are lifetime caps, not monthly refills.
- Some tools have monthly allowances; others stop after 30 days.
- Choose a paid plan only when a tool or limit prevents the work you need to do.
What Tools Are Available In the Free Plan?
The Free account has no fixed end date, but its tools have different limits. Separate lifetime caps from monthly allowances and temporary access before planning your research. The table covers the main limits in Helium 10's plan guide.
Tool | Free allowance | Does it reset? |
|---|---|---|
Black Box | 5 uses | No: lifetime cap |
Xray (Amazon Standard and Influencer views) | 10 lifetime uses | No monthly refill |
Listing Analyzer | 2 searches | Monthly |
Index Checker | 6 uses | Monthly |
Alerts | 2 ASINs | Lifetime limit |
Keyword Processor, Scribbles, Inventory Management, Profits | 30-day access | Ends after 30 days |
Market Tracker | 1 market, limited access | Not a monthly search allowance |
Cerebro and Magnet | Not included | Paid plan required |
Helium 10's Xray access guide specifies 10 lifetime uses for free users. Waiting until next month does not replenish that allowance.
What Are the Limitations of Helium 10’s Free Plan?
The Free plan is enough to inspect a small shortlist and learn the interface. It becomes restrictive when you need repeated product searches, reverse-ASIN keyword research, or continued access to tools with a 30-day limit. Choose the task you want to complete before spending your limited searches.
- Save your Black Box searches for a defined product brief, rather than experimenting with every filter.
- Use Xray on a shortlist of products; the free allowance does not refill each month.
- Plan keyword research separately: Cerebro and Magnet require a paid plan.
- Check the paid plan's tool limits before upgrading. A subscription does not make every feature unlimited.
How to Activate Your Helium 10 Free Plan?
You can activate your Helium 10 free plan in just a few minutes by following these steps:
Step 1: Open Helium 10 and choose Sign Up For Free
Go to the Helium 10 website and click on the “Sign Up For Free” button in the top right corner to create your account and access the free plan.
Step 2: Create your login
Enter your name, email address, and choose a strong password. After agreeing to the privacy policy and terms, click “SIGN UP.”
Step 3: Answer the setup questions
Helium 10 will ask a few questions about your business and Amazon experience to tailor your dashboard. Choose the options that match your current situation and click “Next.”
Step 4: Skip paid plans if you want Free
When prompted to select a subscription, click “Not right now” to continue with the Helium 10 free plan. You won’t need to enter payment information, and you can start using the tools available on the free plan.
Step 5: Start in the dashboard
After completing these steps, you’ll be directed to your Helium 10 dashboard, where you can begin using the tools included in the free plan to optimize your Amazon FBA business. Click “Go to My Dashboard” to start exploring Helium 10.
Your Free account can remain open, but lifetime allowances do not refill and 30-day tool access expires. You are not automatically upgraded just because you reach a usage limit.
Is Helium 10's Free Plan Enough?
Stay on Free if you are learning the interface or checking a few product ideas. Consider Platinum when recurring research exceeds the free caps or you need Cerebro and Magnet. Consider Diamond only when its higher limits or operational tools cover a specific job you cannot complete on Platinum.
Your next task | Practical choice |
|---|---|
Learn the interface or inspect a short product list | Start with Free |
Research products repeatedly or use Cerebro and Magnet | Compare Platinum's limits with your workload |
Manage a larger catalogue or need more keyword and operations capacity | Compare Diamond's added limits before upgrading |
Platinum is $129/month when billed monthly, or $99/month billed annually ($1,188 upfront), before tax. If you decide to pay, compare the current offers on our Helium 10 coupon page before checking out.
How to Upgrade from Helium 10 Free Plan to a Paid Plan?
Upgrading is straightforward and quick. Here’s how to do it:
Step 1: Open your account upgrade screen
Log in to your Helium 10 free account and click “Upgrade” in the top right corner of your dashboard.
Step 2: Choose the best available discount code
After you click through, the claim page lists the live offers: REVENUEGEEKS20 for 20% off 6 months, a 25% Diamond offer, and REVENUEGEEKS10 for 10% off every month. The biggest cut, 30% off 6 months, goes out by email from my coupon page. Pick your code, then choose the plan that fits.
Step 3: Click Subscribe on the plan
Click “Subscribe” on the chosen plan.
Step 4: Enter payment details
Fill in your credit card details, and that's it. You've successfully upgraded.
Helium 10 Pricing Plans for Upgrading
When upgrading, you’ll find several pricing options tailored to different types of Amazon FBA sellers.
Use these prices and seller-stage notes before upgrading:
Plan | Monthly Price | Annual billing (paid upfront) | Best For |
|---|---|---|---|
Free | $0 | $0 | Sellers who want limited access to test the platform |
Platinum | $129 | $99/month; $1,188/year | Newer sellers doing $0 to $100K in yearly sales |
Diamond | $359 | $279/month; $3,348/year | Growing sellers doing $100K to $10M in yearly sales |
Enterprise | Custom | From $1,499/month, billed annually | Brands doing beyond $10M in yearly sales |
In addition to their standard plans, Helium 10 offers an Enterprise plan: a custom solution designed for agencies and large businesses. If you’re interested in this option, you’ll need to contact the Helium 10 sales team for more information and to discuss your specific needs.
Comparing Helium 10's Free Trial with Other Amazon Seller Tools
Helium 10’s free plan lets you explore a wide toolkit without paying anything upfront.
Helium 10 lets you keep a Free account while you decide. The tool limits still matter: lifetime searches do not refill, and some tools have 30-day access.
Here is how the trial policies of other popular Amazon seller tools compare:
Tool Name | Free Trial Duration | Features Available in Free Trial | Limitations |
|---|---|---|---|
Helium 10 | Free Plan (Limited Access) | Access to select tools with limited uses | Limited features and usage quotas |
Jungle Scout | 7-Day Money-Back Guarantee | Full access upon purchase | Must pay upfront; refund if canceled within 7 days |
AMZScout | Product-specific free access | Depends on selected tool or bundle | Confirm included tools before signup |
SmartScout | 7-Day Money-Back Guarantee | Full access upon purchase | Must pay upfront; refund if canceled within 7 days |
ZonGuru | 7-Day Free Trial | Full access to all tools | No limitations during trial |
Start Exploring with Helium 10's Free Plan
Start with the Helium 10 Free plan if you want to evaluate a few tools before paying. Use the lifetime searches carefully and check which tools expire after 30 days.
Upgrade only when you can name the tool or extra capacity you need. Compare Platinum first for recurring research, then Diamond if the additional limits match your workload.
Ready to start? Start with the free plan through our exclusive link and discover how Helium 10 can help you grow your Amazon business.
Frequently Asked Questions
How Long Can You Use Helium 10 for Free?
The Free account has no fixed end date, but that does not mean unlimited tool access. Some allowances are lifetime caps, others renew monthly, and several tools have 30-day access.
Is Helium 10 Freedom Ticket Free?
No, Freedom Ticket is not free on its own. Standalone access is listed at $997. It is included at no extra charge with Helium 10's Freedom Ticket through Platinum and higher plans while the subscription stays active.
How Do I Cancel My Helium 10 Free Trial?
You do not need to cancel a paid trial if you only use the Free plan. Helium 10 Free does not require an automatic paid upgrade. You can stop using the account or contact support if you want it deleted.
Is Helium 10 Xray Free?
Xray includes limited free access: 10 lifetime uses, not 10 per month. Helium 10 lists that allowance for its Standard and Influencer Xray views. A paid plan is needed once the free allowance is exhausted.
Is Chrome Extension Access Included with the Plans?
You can install the Helium 10 Chrome extension for free. Feature access depends on your plan and marketplace; a free installation does not unlock unlimited Xray or every Amazon, Walmart, and TikTok feature.
Is There a Sign-Up Fee or Account Maintenance Fee?
No, there is no sign-up or account maintenance fee. You only pay if you choose a paid Helium 10 plan.
Does Helium 10 Ask for a Credit Card on the Free Plan?
No. The Free plan needs no payment details. Click “Not right now” when the signup flow offers paid plans and you land in the dashboard without entering a card.
Can I Get a Discount When I Upgrade From the Free Plan?
A Free account that has never subscribed can apply an eligible coupon when upgrading. If the coupon field is missing, the account may not qualify. Compare the current Helium 10 coupon offers and confirm the discount before paying.

