The Helium 10 Chrome extension is free to install, with 10 lifetime Xray uses on the free plan. Sign in with a Helium 10 account to use it. Platinum and higher plans include full Xray access.
Start with the free allowance to check a small product shortlist. If you need repeated research after those uses run out, compare the Helium 10 coupon options before upgrading. The free uses do not reset each month.
Access | What you get |
|---|---|
Install the extension | Free download from the official Chrome Web Store listing |
Free Helium 10 account | 10 lifetime Xray uses; limited access to other tools |
Platinum or higher | Full Xray access; other tools have their own plan limits |
New to Helium 10? Create a free Helium 10 account before signing into the extension. The free-plan limits guide covers the allowances outside Xray.
What Is the Helium 10 Chrome Extension?
The Helium 10 Chrome extension gives you powerful product research tools, available directly on your browser – so you can build and grow your Amazon or Walmart business. It also tops my roundup of the best Chrome extensions for Amazon sellers.
With this extension, you’ll be able to:
- Analyze any product’s sales rank and historical data to monitor how it performs in the marketplace.
- Use a product’s price history to see how well it’s selling.
- Use keyword research tools to find profitable products to sell on Amazon or Walmart.
- Access all these tools from your browser!
How Do I Install and Navigate the Helium 10 Chrome Extension?
Install the official extension in desktop Chrome, then sign in with your Helium 10 account. You can start with a free account to test Xray. Check the account’s remaining allowance before running searches, because the free uses are a lifetime allocation rather than a monthly quota.
Step 1: Open desktop Chrome
Use Chrome on your computer. If you do not have it, install Chrome before adding the extension.
Step 2: Create or sign into your Helium 10 account
Use your existing account or create a free Helium 10 account. You do not need a paid plan to use the initial Xray allowance.
Step 3: Add the official extension to Chrome
Open the official Helium 10 Chrome Web Store listing. Select Add to Chrome, review the requested permissions, and confirm Add extension.
Step 4: Sign in and run Xray on Amazon
Open the extension from Chrome’s toolbar and sign in. Visit an Amazon product, search results, or Best Sellers page, then launch Xray to inspect its estimates.
If Chrome hides the icon, open the Extensions menu and pin Helium 10. Your account determines which tools and usage limits are available.
Helium 10 Chrome Extension Features
The Helium 10 Chrome extension offers five main features that focus on reliability and yearly product sales:
1. XRay Amazon Product Research
Xray shows estimated sales and revenue alongside product data on Amazon. Use it to compare a shortlist before ordering inventory. Estimates help with research; they do not guarantee future sales. Free accounts have 10 lifetime uses, while Platinum and higher plans include full Xray access.
Just browse Amazon as you normally would and look up a product name on the search engine.
Then, click the Helium 10 extension icon on your browser and choose XRay Amazon Product Research. You can access critical metrics such as monthly sales, monthly revenue, FBA fee, Best Seller Rank and fluctuations within the last 30 days, and more.
With this information, you can make intelligent, data-based decisions for the next products you’ll sell!
2. ASIN Grabber
Helium 10’s ASIN Grabber is another fantastic product research tool you can use when looking for seasonal products or what to sell on peak sales days like Thanksgiving.
With one click, you can access up to 100 ASINs at once, export them into a spreadsheet, and come back to them later. Other details include product rank in search results, price, Best Sellers Rank, the average number of reviews, and more.
3. Profitability Calculator
Another fantastic feature you can access through the Helium 10 Chrome extension is the Profitability Calculator. It pulls data from existing listings and can concisely tell you how much profit a given product will potentially generate.
Without a core tool to keep track of net profit gains and losses, you may miss or gloss over important data that could affect your bottom line. By closely tracking your products’ profit margins, you can recalibrate pricing, packaging, or other elements to increase their profitability.
4. Inventory Levels
With the Helium 10 Inventory Levels tool on the Google Chrome extension, you can access your competitors’ inventory information and use that data to make decisions for your own storefront.
In one click, you can see the names of the various sellers for a particular product, their stock levels, set price, seller rating, positive feedback percentage, and rating count.
5. Review Downloader
Sifting through and sorting your own reviews is time-consuming, let alone analyzing competitors’ feedback.
If you are looking for specific insights into the audience response about a certain product, just go to a product page and click on the Helium 10 extension to access the Review Downloader.
You can sort through hundreds of Amazon reviews in seconds and filter them by various criteria (by date, verified purchase, helpful, with images, with videos, and star rating).
More Helium 10 Chrome Extension Tools
These five Helium 10 tools are the main features of the Chrome extension. When it is active, it also provides additional information on Amazon pages:
1. Amazon Search Results
On all Amazon search result pages, you can see additional information for each listing, such as Best Seller Ranking, variations, sellers, and the fulfillment method for that specific seller. Helium 10 also estimates monthly demand for the search term itself. I explain how those Search Volume numbers are calculated in a separate guide.
2. List Price vs. Selling Price vs. BSR History
This graph provides an overview of a product’s list price, selling price, and BSR over time.
These details will further deepen your product research and help you determine the best pricing strategy to maximize profits.
3. Sales Estimator
With this tool, you can easily calculate your potential earnings if you want to sell an existing product that already has multiple sellers. You can add yourself as a competitor and launch the sales estimator for a rough calculation of the monthly sales and net revenue you can earn.
4. Listing Evaluator
You can evaluate your own or your competitors’ listings based on certain practices and standards that perform well on Amazon. Use this information to optimize your listings further and entice your audience to click purchase.
5. Alerts
Monitor all the changes to your product listings through the Alerts tab on the Helium 10 Chrome extension. You can access all of these alerts at a glance, with timestamps for when the changes occurred.
Clicking on an alert from the drop-down menu will take you to the main Helium 10 Alerts dashboard so you can manage all of your products closely.
6. Helium 10 Dashboard
And finally, you can easily access all of the advanced metrics in your main Helium 10 dashboard – just click the My Dashboard button at the bottom left of the Chrome extension.
How Do I Use the Helium 10 Chrome Extension?
Open an Amazon product or results page, then launch Xray from the extension. If you have exhausted the free allowance, Platinum includes full Xray access. Compare the Helium 10 discount and billing options before upgrading; choose Diamond only if you need its additional tools or limits.
You can customize the extension settings to access all the necessary information.
Allow the extension to run on the shopping sites you use. Chrome’s extension details let you review its site access.
You’re all set to use the extension to build and scale your Amazon business. Just click the Helium 10 extension icon on the top right of your browser and click on the tool you want to use:
What if My Helium 10 Chrome Extension Stops Working?
Helium 10 rarely malfunctions, but there are some quick fixes when it stops working on your browser.
Update Your Chrome Extensions
Open a new tab and type chrome://extensions.
On the right side of the page, activate “Developer Mode” by clicking on it once.
Click Update to force update your extensions.
If this doesn’t work, try updating the browser itself next.
Update Your Chrome Browser
If your browser needs updating, it will notify you immediately. Updating your browser is highly recommended to ensure maximum functionality of all elements, especially the extensions.
Clear Your Cookies
Cookies can make certain web pages load more slowly than usual. Clear your browser cache to get rid of the problem.
Open your browser settings and click Privacy and security, then Cookies and other site data.
Look for See all cookies and site data.
Clear all the cookies by clicking Remove All.
Check Your Chrome Settings
Chrome extensions may malfunction if your browser doesn’t allow cookies. To fix this, activate Allow all cookies to improve your browsing experience and remember all of your settings.
Cookies allow access to specific points on some websites or extensions like Helium 10.
For the Chrome extension to work properly, cookies must be activated and allowed all permissions to avoid future malfunctions.
Benefits of the Helium 10 Chrome Extension
The extension puts product research beside the listings you already browse. You can compare demand estimates, competition, and potential margins before choosing products to investigate further.
And for good reason – in one click, you can access massive amounts of data on popular products, other merchants, and the potential profit you can earn if you dip your toes alongside them.
With unfettered access to such information, you can make intelligent decisions about your own storefront, whether it’s new products to sell to get in on trends or seasonality, or even simple things like price adjustments and packaging options.
Helium 10 is a state-of-the-art platform that uses artificial intelligence and other intelligent features to help grow your Amazon business. Its handy Chrome extension has even more tools to ease your path to success. It even offers a Managed Refund Service where Helium 10’s team files FBA reimbursement claims for you.
Whether you are a new entrepreneur or an experienced Amazon seller with thousands of dollars in profits under your belt, these insights will only improve your experience and boost your brand to heights you had only imagined!
Why Your Amazon Business Needs the Helium 10 Chrome Extension
Switching back and forth between dozens of Amazon tabs to do product and competitor research is exhausting and confusing. When you download the Helium 10 Chrome extension, results will flow, and you won’t have trouble finding what you need.
Here’s why you should download it today:
- Compare product sales estimates and competition without opening a separate research dashboard.
- Estimate margins using your own costs before placing an inventory order.
- Try a small research shortlist with the free Xray allowance before buying a subscription.
Final Words
Install the extension for free and use Xray on a short product list before committing to a plan. Its 10 free lifetime uses are enough to see the workflow, but they will not cover ongoing product research.
Platinum is the first paid plan to consider for full Xray access. Check the Helium 10 pricing breakdown and available Helium 10 discounts when you need more access.
For the rest of the toolkit, read the Helium 10 review. Choose a subscription for the tools you will actually use.
Download the official Helium 10 extension and sign in with your Helium 10 account.

