RevenueGeeks logo
Close this search box.

SellerTools Pricing & Plans: Which to Choose?

SellerTools has six pricing plans – Chrome Only, Lite, Starter, Professional, Growth, and Mastery – starting at $37/month. 

The first four plans are great for individual sellers at different stages of their Amazon FBA business – whether beginners, intermediate sellers looking to scale, or experts.

However, the Growth and Mastery plan is specially curated with expanded access for brands and agencies managing many products, customers, inventory, etc., and wants to scale massively.

That sounds like many options, but I’ve streamlined what they offer below to help you make the best choice.

Key Takeaways

  • SellerTools offers different pricing plans to cater to Amazon sellers’ diverse needs.
  • Save up to 20% with the annual subscription.

How Much Does SellerTools Cost Monthly and Yearly?

SellerTools’ prices start from $37 per month and can go as high as $557 monthly on the Mastery plan for large-scale Amazon FBA businesses. However, the yearly plans offer discounted rates, allowing you to save up to 27%

I’ve summarized the SellerTools pricing plans in a table below, and you can choose the one suitable for your business and budget.

  Chrome Only Lite Starter Professional Growth Mastery
Monthly $37/month $67/month $117/month $227/month $357/month $557/month
Yearly $324/year $684/year $1164/year $2364/year $3564/year $5964/year
Best Offers Here Here Here Here Here Here

How to Sign Up for SellerTools?

You’ll need to create a Carbon6 account to get started with SellerTools. Let me walk you through the process:

  1. Go to the SellerTools website. Grab these discounts for savings.
  2. Click “Sign Up.”
  1. Enter your email and password, then click “Next.”
  1. Enter your details, tick the two boxes below, and click “Create Account.”
  1. Check your email address to click the confirmation link from SellerTools, and that’s all! You can upgrade your SellerTools account after the free trial.

What SellerTools Plan Should You Choose?

The stage of your Amazon business and your budget will determine the SellerTools plan to choose.

The Chrome Only plan offers sufficient functionalities for ONE seller who doesn’t have more than 100 products and wouldn’t mind not having subaccounts. So, it’s mostly a beginner tool to find your first product, learn the basics of competitor research, improve your product listing with relevant keywords, and handle reviews from your first batch of sales.

But once your business starts growing, you must research more competitors, expand your keyword research scope, and boost the limits on how many customers your campaign can reach at once.

In such instances, look at the next plan that best fits your customer needs, product limits, and other key metrics you’ve defined to run your Amazon FBA business successfully.

What Features Do You Get With the SellerTools Plans?

Each plan boasts unique tools; you can learn more about how they compare below.

  Chrome Only Lite   Starter Professional Growth Mastery
Chrome Extension
Opportunity Explorer Pro  ✔  ✔  ✔  ✔  ✔  ✔
Keyword Expander  ✔  ✔  ✔  ✔  ✔  ✔
Review Request  ✔  ✔  ✔  ✔  ✔  ✔
Review Downloader  ✔  ✔  ✔  ✔  ✔  ✔
Search Volume  ✔  ✔  ✔  ✔  ✔  ✔
Sales Ticker  ✔  ✔  ✔  ✔  ✔  ✔
Keyword Insights  ✔  ✔  ✔  ✔  ✔  ✔
Enhanced Search Data  ✔  ✔  ✔  ✔  ✔  ✔
Seller Accounts 1 1 2 5 10 15
Sub Accounts _ 1 2 5 10 15
Product Limits 100 1,000 10,000 Unlimited Unlimited Unlimited
Keywords 25 Active 50 Passive 350 Active 700 Passive 1,000 Active 2,000 Passive 2,500 Active 5,000 Passive 5,000 Active 10,000 Passive 10,000 Active 20,000 Passive
Last Search 20 50 500 1250 2500 3750
R2A – Reverse ASIN 20 50 500 1250 2500 3750
Alerts 20 50 500 1250 2500 3750
Customers & Campaigns
Campaign Manager _ _ BETA BETA BETA BETA
Customer List   _   _ Up to 10,000 customers   Up to 50,000 customers Up to 100,000 customers Up to 150,000 customers
Phone Number Rating   _   _ $0.10/ phone no. check $0.08/phone no. check $0.07/ phone no. check $0.06/ phone no. check
Product Manager
Keyword Wizard  ✔  ✔  ✔  ✔  ✔  ✔
Keyword Insights  ✔  ✔  ✔  ✔  ✔  ✔
Brand Analytics  ✔  ✔  ✔  ✔  ✔  ✔
Index 2.0  ✔  ✔  ✔  ✔  ✔  ✔
Priority  ✔  ✔  ✔  ✔  ✔  ✔
Listing Manager  ✔  ✔  ✔  ✔  ✔  ✔
SellerCentral Listing Uploader _    ✔  ✔  ✔  ✔  ✔
API Access
Order Look Up Test Access Only Test Access Only  ✔  ✔  ✔  ✔
Order Review Eligibility Test Access Only Test Access Only  ✔  ✔  ✔  ✔
API Call Limit _ _ 1/sec and 60/min 1/sec and 60/min 1/sec and 60/min 2/sec and 120/min
MCF Order Creation Test Access Only Test Access Only  ✔  ✔  ✔  ✔
Deny List Test Access Only Test Access Only  ✔  ✔  ✔  ✔
Automated Review Request  _  ✔  ✔  ✔  ✔  ✔
Promotions  _  ✔  ✔  ✔  ✔  ✔
PPCS   _   _ 1 Seller Account Limited Access 1 Seller Account Limited Access 1 Seller Account Limited Access 1 Seller Account Limited Access
Pick Reward Link In App Only In App Only Full Access Full Access Full Access Full Access
Pre-Paid Cards In App Only In App Only Full Access Full Access Full Access Full Access
PayPal + Venmo In App Only In App Only Full Access Full Access Full Access Full Access
Topup Fees (CC/ACH) 3%/1% 3%/1% 3%/1% 3%/1% 3%/1% 3%/1%
Wallet Payout Fees 8% 5% 4% 3% 2.50% 2%
API Wallet Access _ _  ✔  ✔  ✔  ✔
Facebook Group  ✔  ✔  ✔  ✔  ✔  ✔
SellerTools Exclusives  ✔  ✔  ✔  ✔  ✔  ✔

Product Manager

You can discover profitable keywords quickly using the Product Manager. It also lets you spy on your competitors via their ASIN or product name.

Furthermore, you can use the bundled Listing Manager to create well-optimized product listings. Hence, you have a better shot at ranking for keywords and getting crucial sales.

Chrome Extension

The Chrome extension is a handy tool to access real-time business traffic, daily sales data, search volume, product reviews, and other analytical data from the Amazon product page.

Just search for a target product, launch the Chrome extension, and quickly get a wealth of data without firing up another tool!

Competition Research

Add competitor ASINs or keywords to gain vital insights to determine the competitiveness of a specific product. You can track and compare data using the competition list to manage your products efficiently and increase sales. 


Set valuable alerts to get notified the instant any crucial metric changes. So, you can make quicker decisions when you lose the Buy Box, instantly know when your listings are hijacked, and prevent competitors from undercutting your pricing.

SellerTools Alternatives to Consider

SellerTools is fantastic, with innovative resources, software, and tools available for Amazon sellers to manage, optimize, and automate their business.

However, you may need to explore alternatives if you also want tools like a niche explorer, Amazon attribution manager, and robust keyword tracker, among other things.

Helium 10

While SellerTools boasts powerful tools for product research, Helium 10 trumps it with tools like Xray and Black Box to research profitable products.

It also matches SellerTools with Adtomic, designed to help you stay on top of your Amazon PPC campaigns. Besides that, you get its Chrome Extension, where you can spy on competitors from the Amazon product/search page!

If Helium 10 interests you, check its pricing page to determine which plan suits your business.

Jungle Scout

You can boost your Amazon business by using Jungle Scout’s Product Tracker to spy on the competition and identify opportunities. You can also use its Opportunity Finder to discover a new niche, find trends, or launch your next best product.

Jungle Scout matches SellerTools’ offering with tools like Keyword Scout, Rank Tracker, Sales Analytics, Review Automation, and Advertising Analytics. Hence, Jungle Scout gives sellers better, all-in-one solutions to gain market share, manage customers, and scale all business areas.

You can check the Jungle Scout pricing page to see what plans best resonate with your business.

More Guides from RevenueGeeks

Frequently Asked Questions

SellerTools accepts credit and debit card payments only. This ensures the service provider can process your autorenewals on your account to prevent service disruptions unless you wish to cancel at any point.

Is SellerTools Perfect for Your Business?

SellerTools offers one of the best Amazon product research features to maximize your brand presence. One of the best things about SellerTools is its price range, which caters to all business levels.

So, if you want to start using SellerTools to grow and scale your Amazon business, there’s something for you. Visit SellerTools to create your account today.

Subscribe for the Latest Amazon Seller Tips & Tricks. Get Exclusive Discounts!
Helium10 logo
3,049 users have already made this purchase