- Ease of Use: Beginner-friendly with a low learning curve
- Pricing: $39 to $279 per month
- Data Accuracy: High
- Ease of Use: Easy for beginners to get started
- Pricing: $19 to $119 per month
- Data Accuracy: Low
Helium 10 is your go-to choice for an all-in-one Amazon FBA software assistant.Â
It supports sellers of all sizes and levels of expertise, so it’s the ideal partner as your business grows.
On the other hand, Egrow is cheaper but offers fewer features compared to Helium 10.Â
On comparable features, Egrow’s are also somewhat less developed. You’ll largely miss out if you choose Egrow over Helium 10.
However, don’t take my word for it just yet. Keep reading for a complete comparison of Helium 10 and Egrow to make up your mind.
Helium 10 vs. Egrow Comparison: Overview
| Â | Helium 10 | Egrow |
|---|---|---|
| Rating | 4.9 ★★★★★ | 4.0 ★★★★☆ |
| Price | $39 to $279 per month | $19 to $119 per month |
| Coupons | 20% OFF First 6 Months | Not Available |
| Ease of Use | Beginner-friendly, minimal learning curve | Clutter-free, minimalistic |
| Data Accuracy | High | Low |
| Key Features | Product research, keyword research, market tracking, sales analytics, listing optimization, inventory management, alerts | Product research, keyword research, listing optimization, alerts, review automator |
| Support and Resources | Email, live chat, YouTube channel, help center, courses, podcast, case studies | Live chat, email, YouTube, PDFs |
Plans and Pricing
Egrow is the winner here because its plans, from the entry-level plan to the premium-priced plans, are cheaper than Helium 10’s. For example, Helium 10’s Diamond plan costs $279 per month, compared to Egrow’s most expensive plan, which costs just $119.
| Plan | Helium 10 | Egrow |
|---|---|---|
| Free Version | Yes | Yes |
| Monthly Price | $39 to $279 per month | $19 to $119 |
| Annual Price | 25% OFF | Up to 43% OFF |
| Risk-Free Trial | Yes | Yes |
| Discount | GET 10% OFF every month | Not Available |
Egrow’s plans start at $19 per month and go up to $119. In comparison, Helium 10’s pricing ranges from $39 to $279 monthly.
However, while Egrow’s entry-tier price might be cheaper, it comes with severe restrictions. Furthermore, while Egrow’s most expensive plan is less than half the price of H10’s premium offering, Helium 10 offers more features to justify the cost.
For example, an AI-enhanced listing builder helps with copywriting, and you can use the Refund Genie to automate your FBA reimbursement process. In other words, you can reclaim money that Amazon owes you for missing or damaged stock and other cases.
Despite these benefits, Egrow still offers more attractive pricing for new sellers and beginners because of its lower cost of entry. Even so, I recommend comparing the entry-level features for both services and deciding if Egrow offers enough to make the savings worthwhile.
Egrow provides lower-cost pricing across its entire range of plans than Helium 10. This makes it the best and most easily accessible option for Amazon FBA beginners.
Helium 10 vs. Egrow: Features
Helium 10 wins in this category because it offers 12 feature groups, compared with just seven for Egrow. In other words, Helium 10 offers every feature available at Egrow and more, which potentially justifies the extra cost.
Here’s a summary of the significant features offered by both Helium 10 and Egrow:
| Feature | Helium 10 | Egrow |
|---|---|---|
| Product Research | ✔ | ✔ |
| Product Tracking | ✔ | ✔ |
| Keyword Research | ✔ | ✔ |
| Keyword Tracking | ✔ | ✔ |
| Market Tracking | ✔ | ✗ |
| Profit Dashboard | ✔ | ✗ |
| PPC Management | ✗ | ✗ |
| Review Management | ✔ | ✔ |
| Reimbursement Management | ✔ | ✗ |
| Inventory Management | ✔ | ✗ |
| Alerts | ✔ | ✔ |
| Listing Optimization | ✔ | ✔ |
| Sales Analytics | ✔ | ✗ |
The features missing from Egrow’s offering are vital tools that allow Amazon sellers to save time and increase profitability.
For example, Helium 10’s Inventory Management tool helps you figure out when to reorder products to minimize the chances of being out of stock or losing money on warehouse storage due to overstocking.
Additionally, Helium 10 offers more functionality for comparable tools on its premium plan than Egrow. For instance, Helium 10 allows you to track 2,500 keywords, whereas the limit for Egrow is just 1,000. Also, you can track up to five markets with Helium 10, while the feature is unavailable at Egrow.
Moreover, Helium 10 facilitates bigger teams working under one account since there’s a maximum multi-user limit of five, compared to three on Egrow. This might make it more challenging to scale with a bigger team at Egrow.
Furthermore, Helium 10 has more features and functionality across tools with Egrow alternatives. The Listing Builder is an example of this, featuring a Listing Quality Score and the ability to generate AI images on Helium 10. Also, you’ll receive a Keyword Performance Score for different parts of the listing, which includes the description and bullet points.
In comparison, Egrow’s listing builder is much more basic, with none of the above mentioned features. In fact, it offers almost no features to help improve the quality of your listing, making it harder for beginners to craft a competitive product listing.
Finally, Helium 10 offers tools in 20+ Amazon marketplaces, while Egrow is limited to just 16 markets. Therefore, Helium 10 is better for international sellers who want to tackle all markets.
Helium 10 is the overwhelming winner here since it offers additional features like Refund Genie and Market Tracker, and comparable features are better quality.
Helium 10 vs. Egrow: Data Accuracy
It’s essential to trust the accuracy of the Amazon seller tool you’re using so you can draw the correct conclusions. Therefore, I compared Amazon sales estimates data against what Egrow and Helium 10 offered.
| ASIN | Amazon | Helium 10 | Egrow |
|---|---|---|---|
| B0C3Z16VQX | 100+ | 2,104 | 439 |
| B0CZX48H2Z | 5,000+ | 5,562 | 1,403 |
| B0CRQJ23DH | 2,000+ | 4,086 | 921 |
The accuracy for both tools looks questionable since there are instances where the data strays far away from Amazon’s. However, Helium 10’s data was closest to Amazon’s in most instances (B0CZX48H2Z and B0CRQJ23DH).
Likewise, the variations in Helium 10’s numbers are better explained by the fact that it gives exact sales estimates, not approximations like Amazon does. Furthermore, it estimates the sales across different product variations (color, size, etc.), not just the primary one you’re looking at.
Helium 10 offers better data accuracy across multiple tests, returning numbers closest to Amazon data for information not readily available anywhere else.
Helium 10 vs. Egrow: Platforms, Interface, and Ease of Use
Helium 10 and Egrow offer a beginner-friendly user interface that makes accessing their software straightforward. Here are the tools you can expect after creating an account with either provider:
| Â | Helium 10 | Egrow |
|---|---|---|
| Browser Extensions | Chrome | Chrome |
| Dedicated App | Yes | No |
| Usability Level | Easy | Easy |
Helium 10 offers access via more platforms, thanks to its mobile app, whereas Egrow lacks one. However, the functionality of the Helium mobile app is limited to just a handful of tools.Â
This includes managing PPC campaigns and monitoring the Profits dashboard.
Moving on, the Egrow user interface is arguably more straightforward with less clutter, but that’s because there are only a few features to display on-screen. Given the extensive number of features Helium 10 delivers with most tools, it does an excellent job of showcasing them in an intuitive user interface.
In fact, Helium 10 has taken significant strides to simplify the learning process for beginners with these tools. This is done through FAQs, help articles and tutorial videos.Â
You can find the videos with almost every tool via a Learn button, as you can see in the screenshot below:
Also, there’s demo data on Helium 10 to help you set the right expectations when connecting your Amazon Seller Central account.
That said, both Helium 10 and Egrow offer Chrome Extensions for product research while browsing Amazon product pages. The user interfaces of both tools are well-optimized and easy to navigate. Egrow even offers a handy navigation menu to return to individual tools on its website.
However, Helium 10’s Chrome Extension offers more tools, which include the ability to browse on Walmart, Profitability Calculator, and Review Insights. These tools help you gather more data during product research, which helps find a viable product selling opportunity for your Amazon business.
Helium 10 wins this category because its Chrome Extension offers a mobile app and more features. However, both tools provide optimized user interfaces.
Helium 10 vs. Egrow Support and Resources
Helium 10 and Egrow provide resources to help you progress with your Amazon FBA journey. However, I compared both tools and discovered one that offers more help.Â
Keep reading to learn what you can expect from both tools.
Helium 10 Support and Resources
Helium 10 provides a lot of support for sellers. Here’s an overview of what you get:
- Help Center: An extensive number of articles on almost any topic. You can search for them through an intuitive navigation menu or use the search bar to find related articles based on a keyword.
- Tutorial videos: These videos, present on almost every feature, show you how to use the tools with step-by-step instructions—excellent for beginners!
- YouTube channel: Helium 10 offers a regularly updated YouTube channel with relevant videos on how to use the software, case studies on the success recorded using the software, webinars, etc.
- Live chat: Receive assistance from a support agent at Helium 10 within minutes.
- Podcast: The Helium 10 Serious Seller’s podcast offers news in the Amazon FBA space and features interesting guests discussing topics relevant to active sellers.
- Case studies: Helium 10 showcases several case studies (like Project 5K) incorporating its tools. This allows beginners to follow along to better understand how to start an Amazon business.
Egrow Support and Resources
In comparison, Egrow offers limited resources compared to Helium 10.
The Resources section provides generic help through downloadable PDFs.Â
The channel also has a YouTube channel, but the latest video is about three years old!Â
In comparison, Helium 10’s YouTube channel is usually updated once or twice weekly.
Egrow’s customer support also features a live chat window, like Helium 10’s.Â
However, it has an estimated wait time of a few hours, which is much slower than what Helium 10 provides.
Helium 10 wins this category because it offers more support and resources, including video tutorials, case studies, live chat, podcasts, and help centers.
Helium 10 Outranks Egrow
Helium 10 (special discounts here) is the clear overall winner because it offers a broader range of features, a mobile app, better resources, and support. This means Helium 10 Amazon sellers have a significant advantage over those choosing to go with Egrow.
| Overview | Helium 10 | Egrow |
|---|---|---|
| Plans and Pricing | ✗ | ✔ |
| Features | ✔ | ✗ |
| Data Accuracy | ✔ | ✗ |
| Platforms, interface, ease of use | ✔ | ✗ |
| Support and Resources | ✔ | ✗ |
So, look no further than Helium 10 for a complete all-in-one toolkit that’ll help you start and grow an Amazon FBA business. Don’t forget to apply my exclusive discount code to receive a massive 20% off the first six months of your Helium 10 subscription.
Easily manage and grow a thriving e-commerce business with just one platform. All plans are covered by a no-hassle 100% money-back guarantee for your first 30 days of service.
